Demonstrators and Product Promoters Salary and Pay
How much do Demonstrators and Product Promoters make?
The median Demonstrators and Product Promoters worker earns $37,960 a year ($18.25), and the mean annual wage is $43,730. BLS counted 64,770 people in this occupation in May 2024. The middle half of earners make between $33,860 and $50,100.
Demonstrators and Product Promoters salary data without the self-reported noise: BLS surveyed the employers, and this page prints the ladder, the states, and the metros exactly as the survey published them.
Updated November 5, 2026
Salary converter for this occupation
Every level in the picker is a published BLS figure for Demonstrators and Product Promoters, not a national average. Annual-to-hourly conversions divide by 2,080 hours, the survey's full-time year; top-coded levels use $239,200, the floor BLS prints, so the true figure is higher.
The national wage ladder (BLS OEWS, May 2024)
| Pay level | Annual wage | Hourly wage |
|---|---|---|
| 10th percentile | $30,910 | $14.86 |
| 25th percentile | $33,860 | $16.28 |
| Median (50th) | $37,960 | $18.25 |
| 75th percentile | $50,100 | $24.09 |
| 90th percentile | $60,320 | $29.00 |
Read the ladder vertically: each row is the wage of the Demonstrators and Product Promoters worker at that point in the distribution, so $50,100 at the 75th percentile means three quarters of the occupation earns less. Figures BLS cannot publish appear as n/p, and its top code prints as $239,200+.
Employment and concentration
The occupation employed 64,770 people in May 2024, 0.04% of every job BLS counted. Texas is the largest employer at 6,250 jobs, and the leading three states between them hold 21.0% of the workforce. Concentration peaks in Washington, whose location quotient of 2.91 says this work is 2.91 times as dense there as it is nationwide.
Read the ladder as a career path in numbers: $33,860 at the 25th percentile, $37,960 at the middle, $50,100 at the 75th. The full 10-to-90 range runs $29,410, a ratio of 2.0 to 1. Where a specific job offer lands on that range says more about the role's level than the occupation's headline median does.
Pay by state
Every state with a publishable estimate is in this table, 47 of them, sorted by jobs. The pay leader by median is Rhode Island at $63,440; the jobs leader is Texas:
| State | Employment | Jobs per 1,000 | Location quotient | Mean annual | Median annual |
|---|---|---|---|---|---|
| Texas | 6,250 | 0.5 | 1.07 | $39,850 | $37,110 |
| Washington | 4,330 | 1.2 | 2.91 | $40,300 | $37,540 |
| Illinois | 3,020 | 0.5 | 1.19 | $37,920 | $33,750 |
| Florida | 2,420 | 0.2 | 0.59 | $44,720 | $37,380 |
| Virginia | 2,310 | 0.6 | 1.35 | $43,590 | $38,410 |
| Oregon | 1,970 | 1.0 | 2.38 | $40,700 | $37,420 |
| Arizona | 1,930 | 0.6 | 1.44 | $41,200 | $33,280 |
| Minnesota | 1,650 | 0.6 | 1.35 | $34,150 | $33,190 |
| New Jersey | 1,630 | 0.4 | 0.91 | $38,650 | $35,340 |
| Colorado | 1,010 | 0.3 | 0.83 | $40,350 | $34,710 |
| North Carolina | 920 | 0.2 | 0.45 | $43,590 | $37,850 |
| Pennsylvania | 900 | 0.1 | 0.36 | $34,250 | $31,210 |
| Nevada | 880 | 0.6 | 1.36 | $47,860 | $42,840 |
| Massachusetts | 850 | 0.2 | 0.55 | $51,510 | $46,200 |
| Ohio | 730 | 0.1 | 0.32 | $39,550 | $34,570 |
| Michigan | 690 | 0.2 | 0.38 | $48,030 | $35,950 |
| South Carolina | 690 | 0.3 | 0.72 | $36,420 | $33,840 |
| Utah | 610 | 0.4 | 0.85 | $45,300 | $37,300 |
| Kansas | 560 | 0.4 | 0.94 | $34,330 | $32,990 |
| New Mexico | 460 | 0.5 | 1.26 | $35,360 | $33,560 |
| Louisiana | 430 | 0.2 | 0.53 | $37,360 | $35,160 |
| Kentucky | 420 | 0.2 | 0.50 | $33,770 | $30,490 |
| Connecticut | 390 | 0.2 | 0.55 | $45,870 | $37,190 |
| Hawaii | 390 | 0.6 | 1.50 | $41,860 | $43,960 |
| Missouri | 390 | 0.1 | 0.32 | $44,130 | $41,680 |
| Wisconsin | 380 | 0.1 | 0.31 | $38,570 | $37,200 |
| Idaho | 360 | 0.4 | 1.01 | $32,100 | $30,900 |
| Maryland | 350 | 0.1 | 0.30 | $42,440 | $43,810 |
| Oklahoma | 340 | 0.2 | 0.48 | $37,270 | $32,000 |
| Arkansas | 310 | 0.2 | 0.58 | $34,680 | $34,270 |
| Georgia | 290 | 0.1 | 0.14 | $43,320 | $37,350 |
| Iowa | 280 | 0.2 | 0.43 | $37,060 | $35,360 |
| District of Columbia | 150 | 0.2 | 0.51 | $41,630 | $38,610 |
| Nebraska | 150 | 0.1 | 0.36 | $37,290 | $34,140 |
| Tennessee | 150 | 0.0 | 0.11 | $39,570 | $27,200 |
| Mississippi | 110 | 0.1 | 0.23 | $34,650 | $27,610 |
| New Hampshire | 80 | 0.1 | 0.29 | $42,750 | $38,770 |
| Vermont | 80 | 0.3 | 0.63 | $48,570 | $42,400 |
| West Virginia | 60 | 0.1 | 0.21 | $31,800 | $31,310 |
| North Dakota | 30 | 0.1 | 0.18 | $39,680 | $32,160 |
| Alabama | n/p | n/p | n/p | $29,970 | $29,150 |
| California | n/p | n/p | n/p | $49,890 | $45,090 |
| Delaware | n/p | n/p | n/p | $43,600 | $31,110 |
| Indiana | n/p | n/p | n/p | $43,260 | $47,500 |
| New York | n/p | n/p | n/p | $47,650 | $45,290 |
| Rhode Island | n/p | n/p | n/p | $55,210 | $63,440 |
| South Dakota | n/p | n/p | n/p | $28,640 | $28,690 |
The occupation in context
Ranked against all 826 published occupations, Demonstrators and Product Promoters stands number 342 by employment and number 741 by median pay. Inside its own major group, Sales and Related Occupations, the group median wage is $56,320 across 22 detailed occupations, so this occupation pays 33% less than its group median, and it supplies 0.5% of the group's 13,351,670 jobs. In 13 of the 47 states with a published median, the state median beats the national median of $37,960, which is the single best quick test of whether this occupation's pay is set nationally or locally: a high count means local markets regularly outbid the national figure.
Metropolitan areas: where the jobs and the pay sit
Chicago-Naperville-Elgin, IL-IN is the largest metro employer with 2,660 jobs, 4.1% of the national total. Below, the biggest employers come first; the pay table after it only counts metros with 500 or more jobs in the occupation, so its leader is a real market and not a statistical artifact.
Largest metro employers
| Metropolitan area | Employment | Mean annual | Median annual |
|---|---|---|---|
| Chicago-Naperville-Elgin, IL-IN | 2,660 | $37,830 | $33,750 |
| Seattle-Tacoma-Bellevue, WA | 2,160 | $41,430 | $39,140 |
| San Francisco-Oakland-Fremont, CA | 1,720 | $49,540 | $42,170 |
| Phoenix-Mesa-Chandler, AZ | 1,620 | $41,570 | $33,280 |
| Houston-Pasadena-The Woodlands, TX | 1,460 | $39,530 | $37,000 |
| Riverside-San Bernardino-Ontario, CA | 1,460 | $42,550 | $35,770 |
| Minneapolis-St. Paul-Bloomington, MN-WI | 1,360 | $34,110 | $33,170 |
| Dallas-Fort Worth-Arlington, TX | 1,270 | $42,020 | $37,710 |
| Napa, CA | 1,170 | $49,810 | $46,130 |
| Santa Rosa-Petaluma, CA | 1,080 | $49,070 | $47,050 |
Highest-paying metros (500+ jobs)
| Metropolitan area | Employment | Mean annual | Median annual |
|---|---|---|---|
| San Jose-Sunnyvale-Santa Clara, CA | 560 | $55,020 | $43,500 |
| Las Vegas-Henderson-North Las Vegas, NV | 660 | $50,040 | $43,020 |
| Boston-Cambridge-Newton, MA-NH | 600 | $49,830 | $46,030 |
| Napa, CA | 1,170 | $49,810 | $46,130 |
| San Francisco-Oakland-Fremont, CA | 1,720 | $49,540 | $42,170 |
| Santa Rosa-Petaluma, CA | 1,080 | $49,070 | $47,050 |
| Washington-Arlington-Alexandria, DC-VA-MD-WV | 940 | $46,090 | $39,870 |
| Austin-Round Rock-San Marcos, TX | 630 | $43,120 | $39,710 |
| San Luis Obispo-Paso Robles, CA | 580 | $42,580 | $37,820 |
| Riverside-San Bernardino-Ontario, CA | 1,460 | $42,550 | $35,770 |
At the other end, San Juan-Bayamon-Caguas, PR posts the lowest mean pay among metros with at least 500 jobs, $23,560 a year, against $55,020 in San Jose-Sunnyvale-Santa Clara, CA. Anyone relocating for this work should price the destination metro's table row, not the national median, before signing anything.
What the median pay looks like as a budget
As a household number, $37,960 a year is $3,163 a month gross, $1,460 every two weeks, $730 a week. Moving from the 25th percentile ($33,860) to the 75th ($50,100) is worth $16,240 a year, which is the realistic size of the experience and specialization premium inside this occupation. The next step from a gross figure is a net one: run the $3,163 monthly figure through the paycheck calculator applies your state's taxes, the salary calculator compares two offers in any unit, and the raise vs inflation calculator tells you whether a nominal raise is a real one.
To place a real offer: a salary of $41,756 would sit between the median ($37,960) and the 75th percentile ($50,100), inside the top half but outside the top quarter of this occupation's ladder. An offer at the 25th percentile, $33,860, is $4,100 under the median, the typical size of the discount attached to entry-level or low-cost-market postings in this field.
Related occupations in Sales and Related Occupations
Sibling occupations in Sales and Related Occupations: Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products, Parts Salespersons, First-Line Supervisors of Non-Retail Sales Workers, Real Estate Sales Agents, Sales and Related Workers, All Other, Advertising Sales Agents. Medians there are computed identically, so the comparison is apples to apples; the full set lives on the Careers hub.
Frequently asked questions
What is the median salary for Demonstrators and Product Promoters?
$37,960 a year ($18.25), the middle wage among 64,770 counted workers in the BLS May 2024 estimates. The 75th percentile is $50,100 and the 90th is $60,320.
Where are Demonstrators and Product Promoters jobs concentrated?
By headcount, Texas leads with 6,250 jobs; by concentration, Washington leads with a location quotient of 2.91, meaning the occupation is 2.91 times as dense there as nationally.
What do the top 10% of Demonstrators and Product Promoters earn?
$60,320 a year or more. The gap between the 90th percentile and the median ($37,960) is the size of the senior and specialist premium in this occupation.
How does EveryCalc get Demonstrators and Product Promoters pay data?
From the Bureau of Labor Statistics OEWS bulk files for May 2024 (national, state, and metropolitan), downloaded November 5, 2026. Nothing on this page is self-reported by workers or scraped from job postings.